Battlefield 3 pre-orders at 1.5 million — analyst

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Pre-orders of Battlefield 3 have hit 1.5 million, Sterne Agee analyst Arvind Bhatia has noted in a recent industry note — that’s up from EA’s own estimate of 1.25 copies earlier in the month –  with the Back to Karkand multiplayer map pack seen as a considerable incentive. “This $15 to $20 value should be a big incentive for customers to pre-order BF3,” Bhatia says.

All in all, “management remains optimistic that the title has potential to exceed sales of its predecessor [Battlefield: Bad Company 2], which has sold through 9.5 million units life-to-date,” he wrote, expecting review scores to be at at least 80.

He continued: “The combined marketing dollars for BF3 and Call of Duty: MW 3 could reach $100 million this year.

“The two week head start for BF3 versus CoD will facilitate a big launch for BF3. Once CoD launches, there would be a natural slowdown in sales of BF3. Then, at holiday, momentum for BF3 should rebuild.”

The shooter is expected to have “a long tail” however, due to post-launch content.

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GTA IV hits 22 million shipped

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While Activision’s Call of Duty series has provided some gargantuan sales tallies lately, there’s also another series that is a behemoth of a seller: Grand Theft Auto.

Speaking at ThinkEquity’s Growth conference recently (via IndustryGamers), Take-Two executive Strauss Zelnick revealed new shipment statistics for the GTA series, saying GTA IV has shipped a whopping 22 million units since launch in 2008. Additionally, Zelnick said GTA franchise shipments stand at a massive 114 million units to date.

To put that in perspective, GTA: San Andreas, the previous top franchise seller, shipped about 21.5 million units in its lifetime.

Zelnick also spat out other shipment statistics for Take-Two’s other big franchises. They are:

Midnight Club: 18.5 millionNBA2K: 17 millionRed Dead Redemption: 12.5 millionCivilization: 11 millionBioShock: 9 millionCarnival Games: 8 millionMax Payne: 7.5 millionMafia: 5 millionBorderlands: 4.5 millionThe Darkness: 1 million

Looking ahead, GTA V is supposedly due sometime in 2012. That’s mere conjecture at the moment, but one source says the game is “well under way.”

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Mortal Kombat sells 3 million

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This year’s Mortal Kombat is the franchise’s most successful entry yet; the brutal brawler has sold over 3 million copies worldwide, WB’s announced today.

According to Martin Tremblay, WBIE’s president, the game even surpassed expectations and is 2011's best-selling fighting game in North America. “NetherRealm Studios delivered a high quality game which has exceeded our sales goals,” he says. “We’d like to thank our entire team and all of our partners for their innovative campaigns and tremendous support of Mortal Kombat, as the game sales continue to grow.”

Series creator Ed Boon adds: “All of us at NetherRealm Studios are very excited that players have embraced Mortal Kombat. The game was a labor of love for us and we could not be more pleased with its performance. Fan reaction to this latest installment has made all of our hard work worth it.”

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